Guatemala
Magazine
InDesign & Photoshop
About the Project
This editorial project explores the cultural richness and visual identity of Guatemala through a magazine format. The goal was to capture the essence of the country by combining photography, typography, and layout design into a cohesive narrative. Focusing on themes such as cultural diversity, history, and urban life, the spreads were designed to guide the reader through an immersive visual journey, balancing informative content with a refined editorial aesthetic.
Project Type: Editorial design (magazine layout).
Concept: A visual and narrative exploration of Guatemala and its cultural identity.
Design Approach: Editorial composition using grids, hierarchy, and image-text balance.
Visual Language: Combination of large-scale imagery and detailed content blocks.
Layout Strategy: Structured yet dynamic spreads to guide the reader’s eye.
Outcome: A cohesive editorial piece that blends storytelling with strong visual design.
Folding Poster
InDesign & Photoshop
About the Project
This project is an A1 folding poster designed to reveal the story and touristic places of Guatemala through a sequential and immersive experience. The concept is centered on discovery, allowing the viewer to uncover content gradually as the poster unfolds. Combining editorial layout, typography, and imagery, the design guides the audience through themes of culture, history, and natural beauty, transforming the poster into both an informative piece and an interactive visual journey.
Project Type: Folding poster (A1 format).
Concept: A reveal-based experience where content unfolds progressively.
Design Approach: Sequential layout guiding the viewer through different sections.
Typography: Expressive hierarchy to emphasize key phrases and narrative flow.
Visual Language: Combination of large imagery and structured editorial sections.
Content Focus: Culture, history, and natural landmarks of Guatemala.
User Experience: Designed to be discovered step-by-step rather than viewed all at once.
Outcome: A cohesive editorial piece that blends storytelling with strong visual design.
